THE BRIEF
An exciting new venue was launching in the heart of Marrakech. The company was untitled at the time but wanted to showcase its brand values of connection, expression, vividness and dreamy. They wanted people to be immersed in the events held at the venue and build new connections, with a focus on explorative, authentic people who enjoy being in the moment.
THE SOLUTION
Harmonik - a brand that is expressive and thrives on connections, whether that be through the events customers attend or through the people they meet whilst visiting. A sophisticated, yet playful colour palette was used to create a feel of inclusivity, making it a venue for all. The use of a single graphic element throughout gives the brand a distinctive feel.
Client
Harmonik - Concept work
DELIVERABLES
Branding Creative Direction UI Design
Year
2021
Role
Designer
